April 5, 2018

Toronto, ON – April 5, 2018 – Adastra announces its recognition as a Representative Vendor in Gartner Market Guide for MDM External Service Providers that presents an overview of available ESPs (external service providers) and their market offerings to help organizations accelerate their MDM (master data management) strategies and implementations.

Gartner Analysts Bill O’Kane, Michael Patrick Moran and Simon James Walker note in their key findings that “interactions with our clients, and references supplied by software vendors, continue to indicate that when ESPs are engaged for MDM, the investment averages between two and three times the MDM software spend, with some large programs going even higher.” Engaging an external service provider with the appropriate skills and experience is a proven way to ensure the success of, and to accelerate, customer’s MDM program or project.

Adastra helps companies in highly competitive industries grow by mastering their digital advantage. MDM services and solutions support Adastra’s overall strategy of leveraging the digital journey and business transformation of their clients through Big Data, Artificial Intelligence, Machine Learning, Analytics, Mobile, Cloud, and IoT.

“MDM is a complex market and the strategic use of ESPs in implementing MDM programs can help overcome common organizational and technical barriers,” says Darren Edery, CEO at Adastra Corporation. “Gartner’s Market Guide is an industry leader in equipping organizations with indispensable insights to achieve organization-wide MDM program success.”

Adastra has successfully implemented MDM across a broad spectrum of industries including banking, insurance, telecommunications, and all other industries with large amounts of data spread across multiple departments. Adastra has developed methodologies for MDM health check assessment and solution implementation, as well as a data governance framework, and an organization capability maturity model for MDM and information governance. A recent project included the development of industry vertical templates for the music industry.

About Adastra

Adastra is an international consulting company that delivers functional solutions facilitating the transition to the digital age. Since its establishment in the year 2000, Adastra has focused on data processing, analysis and warehousing; to this day, data remains at the centre of the company’s activities. Meanwhile, its main competencies have gradually expanded to include the Internet of things (IoT), big data, artificial intelligence, and developing mobile applications.

Adastra’s goal is to use smart data solutions to contribute to the growth of our clients’ businesses. These comprise global as well as local market leaders in the financial and banking, insurance, telecommunications, retail, and automotive industries, among many others including examples in the public sector.

Currently, 1500 consultants are actualizing projects around the world from Adastra’s 12 global branches. In the year 2017, the company’s turnover reached C$ 157 million

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