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Fintech & Banking

Card Analytics

Reduce risk and drive profitability with a robust card analytics solution.

Your payment card portfolio generates a vast amount of data, data that is stored across multiple platforms, and in many different formats. Making sense of this information and deploying it to help your business better manage risk, make wise investment decisions regarding sales and usage campaigns, and understanding where your card portfolio generates the most profitability is a challenge that is shared by almost every card issuer.

Adastra Card Analytics uses state of the art data modeling technology to consolidate this information effectively. Interactive dashboards and comprehensive reports will allow you to analyze the data that is important to you without having to allocate precious resources to create time-consuming and cumbersome spreadsheets or reports.


Risk Management: Manages risk by identifying developing trends in fraudulent and delinquent account behavior

Marketing and Sales Performance: Increases sales effectiveness by analyzing sales channel and campaign performance and in identifying seasonality in cardholder spend patterns

Product Performance: Drives profitability by informing product management where your revenue comes from and how changes in interest rates and interchange impact product performance

Holistic Overview: Informs Management with up to date metrics that cover profitability, performance and at-risk behaviors

Trends Forecasting: Predicts future trends by analyzing market events and changes and the impact these can have on future profitability

Want to learn more about how Adastra Card Analytics can support your business? Contact us to schedule a free discovery session.

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Loan Ly

VP Customer Success

Loan Ly

Ilia Bolotine

SVP Financial Services & Head, Adastra Business Consulting (Canada)

Ilia Bolotine

Christine Braund

Director Customer Success

Christine Braund